Twitter, Taylor Swift, and The New Face of the Feminist Movement

On Tuesday I participated in the Take The Lead webinar, 3 Surprising Power Tools for Women To Accelerate Your Career. When Gloria Feldt, President and Co-Founder of Take The Lead and facilitator of the webinar, opened up for a Q&A session an interesting conversation started to happen in the chat box. One participant asked how to create what Feldt calls “Sister Movements” when there are no such women’s groups in you area. I decided to respond to this question via the chat box and advised this woman to get up-close and personal with Twitter.Image from a young 20-something-year-old, I absolutely love Twitter. I explained to the group that Twitter can be an amazing tool for finding online activism, including quick and accessible advocacy campaigns. Don’t have any gender equality movements in your area? No problem. If you have access to a computer or smart device then you’re all set!Women’s organizations and women’s movements have really utilized Twitter as a way to spread their messages and engage people in what they’re doing. As the Social Media Representative for <a href="" target="_blank">Studio Samuel Foundation</a> I even had a Direct Message conversation with iconic <a href="" target="_blank">Eve Ensler</a>. That’s the power of Twitter. You can interact and communicate with people who you otherwise may not have access to. Twitter makes it all possible.I’d like to highlight a recent feminist Twitter phenomenon that has blown up in the past few days: <a href="" target="_blank">feministtswift. Co-Creator Clara Beyer, a senior at Brown University and founder of That Girl Mag, started this single purpose Twitter account in order to grapple with the fact that she’s a feminist but also loves listening to Taylor Swift. Beyer admits that “being a feminist Taylor Swift fan isn’t always easy.”The feministtswift</a> Twitter account is dedicated to reworking original Taylor Swift song lyrics and transforming them into progressive messages that tear down accepted patriarchal norms.<blockquote class="twitter-tweet">I said "Leave" / But all I really want is you / To leave / Because the "no-means-yes" narrative undermines the value of consent— FeministTaylorSwift (feministtswift) June 18, 2013